Hoop Associates: a creative business that helps visionary organisations communicate

In our second year of building brand consistency for the Man Booker Prize we kept the strong black from 2003 and used a simple colour change to indicate the beginning of the programme for 2004.

Flicking through

The continued use of close up images of books helped strengthen the brand.

Man Booker 2004 marque

In our second year of building brand consistency for the Man Booker Prize we kept the strong black from 2003 and used a simple colour change to indicate the beginning of the programme for 2004.

Flicking through

The continued use of close up images of books helped strengthen the brand.

Man Booker 2004 marque

Expertise Tags:

logo design

Work for 2004:

Short list on loan »