Hoop Associates: a creative business that helps visionary organisations communicate

Going digital

As part of our repositioning of the look and feel for the Man Booker Prize we were asked to consider the digital offering.

Going technical

Following a review of the information architecture we restructured the content delivery of the site. We introduced a content management system to allow our client to manage the content, subscriber lists and press releases.

Going global

The site is reaching new audiences, providing valuable data and building relationships with readers around the world.