Thirty five years young
Established in 1968, the Booker Prize became the Man Booker Prize in 2002 when the Man Group became the sponsors.
Refreshing change
Hoop were asked by our friends at Colman Getty to refresh the marque and visual identity for the prize and bring out its inherent stature and sophistication.
A silver of distinction
In our first year we introduced metallic silver to the marque and materials to give the Man Booker Prize the prestige feel it deserved.

