Enhanced image
To build on the success of our creative approach for the Man Booker Prize in 2003 and 2004, we introduced new imagery to an established style in all communication media.
Stack of books
We had bespoke books hand made at our local book binders, then beautifully photographed by Hoop collaborator Philip Meech.
Consistent off line
The coloured books and the black background continued to enforce the strong brand position for the prize.
Consistent online
We carried the look and feel online, reinforcing the brand to an ever growing list of registered users who are kept up to date through email newsletters, new features and content.
Visit the 2007 website
