Stripes
After strong photographic routes we designed a purely graphic solution for World Book Day 2001. We created a vibrant, colourful image that successfully caught the eye.
Get Caught Reading campaign
World Book Day: World Book day 2001
The whole story
The World Book Day years
The World Book Day years
- Word on the street
World Book day 1998 - Book your escape
Continuing campaign success into schools and businesses - Now you’ve started something
New ideas continue to build recognition of reading initiative. - Get Caught Reading campaign
World Book day 2001 - Have some fun
Children’s illustrator adds a splash - Book the day
Special logo, special day
