Adopting a new look
Starting from the assumption that it would be others, rather than us, that would implement the new Mosaic Homes brand, we delivered an easy to use style guide that makes the roll out simple and effective.
Making a marque easy
Mosaic Homes: User-friendly style guide for a reborn organisation
The full story
The roll out of Mosaic
The roll out of Mosaic
- What’s in a name?
Choosing a name for an inclusive organisation - The real reason for branding
Introducing a new name to staff - Making a marque easyUser-friendly style guide for a reborn organisation
- Fresh thinking Developing support materials for a new brand
- Breaking news Using the right message and the right means to announce change
- Digital mosaic Client services through digital media
- Bringing the brand to life
Introducing environmental branding as part of a major office refurbishment - Going green
Creating a library of images to support a brand launch
