Hoop Associates: a creative business that helps visionary organisations communicate

Quick response

The name and marque were developed in a whirlwind five day period which involved close collaboration with our clients from The Frankfurt Book Fair.

Fair play

We were all very disappointed when, in an extraordinary gesture of good sportsmanship, the organisers pulled out of launching the new event, allowing the existing fair to go on unhindered by competition.

The Book Fair marque

Expertise Tags:

identity creation // logo design

The elements:

Book affair »