Hoop Associates: a creative business that helps visionary organisations communicate

For this special 40th anniversary year of the Man Booker Prize for Fiction we were pleased and excited to be working once again with Colman Getty to promote the leading literary prize in the English-speaking world.

Literary life begins at 40

As it was a big year for the prize, a new brand identity was developed and more promotional items were commissioned and produced than ever before. Our work included marketing, point of sale, event branding, the website and the…

or perhaps 33

trophy, collected by 33 year-old winner Aravind Adiga along with a cheque for £50,000.

Expertise Tags:

design for print // marketing