Blog

News, insight and tips from the social web.

The Hoop blog covers the evolving digital landscape, social media, mobile communications, content marketing and also includes 5 top finds and Fish on Friday. Feel free to make comments.

  • 5 top finds #34 »

    Exploring the oceans with the BBC, flashmobbing with Intel, how to combat digital piracy, Panagea makes a come back and Sacha Baron Cohen gatecrashes the Oscars. It's 5 top finds...

    1. Diving the depths

    Ever wondered what it's like travelling the world's deepest oceans? As four teams race to reach the depths of the Mariana Trench, the BBC take a look at what life is like 7 miles down.

    2. Ultrabook pop-up theatre

    Intel's marketing team flashmob's its way across LA, demonstrating "the ultra thin design & responsiveness of the Ultrabook™". Well worth a watch!

    3. "Right vs. Pragmatic"

    Marco Arment, cofounder of Tumblr and the brains behind read-it-later service Instapaper, has an interesting take on the current publishing battle raging between old media publishers and the digitally-savvy user of the 21st century.

    4. Pentagram rebrand IDA

    Hot off the success of branding the new Windows 8 OS, Pentagram recently unveiled a lovely new visual identity for the International Design Alliance's IDA Congress. You'll find the details over on Logo Design Love.

    5. Sacha Baron Cohen does the Oscars

    So Sacha Baron Cohen's got a new film out this year – what better way to market it with a bold stunt at the Oscars? You can't deny the man's got guts, even if Ryan Seacrest was left more than a little unimpressed.

    Sharethis

    Categories: 5 top finds

    Tags: Content management, Design, Digital strategy, file sharing, flash mob, SOPA, User Experience

    0 comments | Read more »

  • 5 top finds #12 »

    This week sees another amazing bike (this time from Austria), a Facebook book, a free filesharing tool with up to 9GB per upload (yes, it's really free), the latest round of social integration buttons and a rather awesome infographic. Yes, it's 5 top finds...

    1. BOICUT x Fixdich hand painted track bike

    We're big fans of beautiful bicycles here at Hoop (if you hadn't guessed that already). We're even bigger fans of hand-painted track bikes - which is where Austrian illustrator BOICUT comes in. BOICUT customised a carbon Courima Cougar track frame, which was then built up by the people at Austrian bike shop fixdich.

    You can see the stunning result on the BOICUT blog. If you're really keen on what you see the BOICUT x fixdich bike is for sale, just pop BOICUT an email!

    2. The Facebook book

    You're active on Facebook, with hundreds of friends, lots of photos but you can't help wanting something a bit more physical - something you can read before you go to bed at night. Well, if that is you there's an app for that. Social Memories (DHL's latest social venture) mines your Facebook content and for just €19 you can get "your social activity on Facebook, analyzed and commemorated in twenty eight elegant pages".

    We can't help feel that Social Memories rather defeats the purpose of a digital profile - you can't look at a book whenever you want unless you always have it with you - but we think it's a lovely idea nonetheless.

    See the Social Memories video here and find the Facebook app here.

    3. Fyels

    We're always on the look out for easy ways of sending and receiving big files online. Brisbane-based 'digital solutions' company Omnissient seem to have answered our prayers with their new Twitter-linked free file sharing service called Fyels. With an upload limit of 9gb and an unlimited amount of storage the service is already proving extremely popular!

    Create your free Fyels account today, and whilst you're at it why not follow Hoop on Twitter!

    4. Google at D9 and the +1

    It's an interesting time for Internet giants Google. Their CEO, Eric Schmidt, recently spoke at the media and technology conference D9 in California - making some interesting admissions (which have been skillfully translated and interpreted on GigaOM). Google have also just released their version of the hugely popular Facebook 'Like' button; the Google +1.

    It's extremely early days yet but we're not sure if it'll have the same effect as the 'Like' button has had on the web - we'll have to see whether it's embraced as fully but we like the idea.

    See the Google +1 video here and see Mashable's reaction here.

    5. Got an awesome idea for a website?

    We know it's Friday, but if you can face following this amusing web development flowchart all the way through we think it's more than worth it. Awesome skills from the creatives over at Vitamin Talent!

    See the flowchart in all its glory here.

    Sharethis

    Categories: 5 top finds

    Tags: Bikes, Digital strategy, facebook, file sharing, Google+, User Interface Design

    0 comments | Read more »